Megan Elizabeth Clark
Megan Elizabeth Clark is a freelance copywriter and content marketing specialist with a passion for authentic and actionable SEO optimized content. You can connect with her on LinkedIn, Instagram, YouTube, or at www.meganelizabethclark.com for content marketing and copywriting tips.
More posts from Megan Elizabeth Clark:
-
THE INSIDE SCOOP • 6 mins
Buyer Personas: What They Are, Why They’re Important and How To Create Them
You might have heard the term “buyer persona,” “customer avatar,” “marketing personas,” or “marketing profiles” before. While you might dismiss these terms as meaningless marketing buzzwords, developing buyer personas is actually the key to ...
Read More -
THE INSIDE SCOOP • 4 mins
Top 5 Quick SEO Wins for Your Business
Have you ever searched for something on Google? (Who hasn’t, right?) Have you ever stopped to wonder though, how and why those top ten site options you see ended up there? The quick answer: SEO. SEO, or Search Engine Optimization, is the pr...
Read More -
THE INSIDE SCOOP • 10 mins
How To Do Keyword Research for Free
In this article, I walk you through some easy ways that you can do keyword research for free. You will learn more about what keywords are, why you need to be doing keyword research, and what free tools you can use for valuable keyword suppor...
Read More -
THE INSIDE SCOOP • 5 mins
Copywriting Checklist: 27 Tips to Optimize Your Writing
There is a lot you have to consider when it comes to creating content. You need eye-catching headlines, research to back up your claims, relevant content ideas based on consumer research, targeted call-to-actions, and all the grammar and sto...
Read More -
THE INSIDE SCOOP • 3 mins
Why Your Business Needs a Blog
Today’s consumers are overwhelmed with new information and have more options to solve their problems than ever before. Consumers are also far more skeptical and distrustful and need to build trust with a business before making a purchase. T...
Read More -
THE INSIDE SCOOP • 10 mins
Content Marketing Trends You Need to Pay Attention to in 2021
Coming from 2020 into 2021, I’ve recapped some of the biggest trends we are seeing right now in content marketing and what they mean for your brand or business moving forward.
Read More